Deep linking is a powerful technology that allows users to directly access specific pages within mobile apps by clicking on a URL. Instead of merely opening the app or a generic browser page, deep linking seamlessly guides users to relevant content within the app they’ve already installed.
- QR Code Scenario: Imagine a user encounters a QR code on a poster advertising a particular product on Amazon. When they scan the QR code using their mobile device, ElkQR’s deep linking magic comes into play. Instead of landing on Amazon’s website in their browser, the user is smoothly redirected to the exact product page within the Amazon app (if it’s installed on their device). This streamlined experience enhances engagement and increases the chances of the user making a purchase.
- Why “Deep”?: The word “deep” in “deep linking” means that the link can take you directly to a specific page within an app, instead of just opening the app itself. It’s called “deep” because it can navigate deeply into the app’s content.
- Beyond Amazon: Deep linking isn’t limited to Amazon. It benefits a wide range of apps, including Instagram, Etsy, Flipkart, Facebook, Spotify and many more. ElkQR supports over 100+ apps by default, making it versatile and user-friendly. And the best part? You don’t even need to manually enable this feature—it’s automatically activated when you create a shortened URL that supports deep linking.